Before Airbnb launched, the company meticulously identified and then storyboarded 45 different emotional moments for Airbnb hosts (people willing to rent out their spare room or entire home) and guests.
Jeff Bezos started Amazon, he bought the Washington Post and he's the 15th richest person on the planet. What's his secret? Always putting the customer first.
In this episode, we ask online businesses to take the WBYS? 5-minute challenge.